Our United Way's Mission, Vision and Core Values are the foundation of the work we do and of our new Strategic Plan. To view a copy of our Strategic Plan, click here or contact John Conrad at 336.721.9311 or john.conrad@uwforsyth.org for a hard copy.
Mission
Our United Way leads in uniting the community to bring together resources to identify and effectively address our community's most vital human needs.
Vision
Our United Way will be recognized as an exceptional community impact success for its accomplishments in:
- Mobilizing our community to effectively address vital human needs
- Realizing a high level of community support
- Helping to make Winston-Salem and Forsyth County an exceptional place to live and work
Core Values
Caring Leader: Bringing together, through our access and through our assets, the head and the heart of our community in meeting its most vital human needs. This is our mission and first concern.
Trusted: Always acting with integrity as an honest, accountable and highly responsible trustee of community resources. This is our most important duty.
Inclusive: Being a model of diversity, fairness, teamwork, collaboration, and skillful partnering. Providing the common table around which individuals and groups can gather to accomplish as a community what would be impossible to do individually.
Informed: Basing our support of programs on an understanding of their measured outcomes and related benefits. Use that understanding to deploy resources wisely.
Adaptable: Creative and innovative in continually evaluating and responding to our community's ever changing needs. Receptive to change and better ways of approaching problems and opportunities.
Valued Partner: Whether leading, facilitating or functioning as a participant, always seeking to make a meaningful contribution and bring out the best in all participants.
