Campaign Launch = Madness (Moonlight Madness)

United Way of Forsyth County publicly announced the kick-off of our 2015 Community Campaign on Friday, September 18 at the fifth annual Moonlight Madness 5K and Fun Run, a fundraising event coordinated by the City of Winston-Salem to benefit United Way. Nearly 1,300 runners came out for the event, which started and ended at Bailey Park. One of the more unusual and truly “fun” runs in Winston-Salem, Moonlight Madness featured DJ Fish for entertainment, Mellow Mushroom pizza for sustenance, and Foothills beer—well, just because.

This year’s campaign fundraising goal is $16.7 million. Beyond raising money, the campaign aims to educate residents about major issues affecting our community and encourage everyone’s involvement in being part of the solution. “It’s exciting to see how our community rallies around improving the lives and opportunities available to everyone in Forsyth County,” says Tommy Payne, President of Niconovum, a Reynolds American, Inc. subsidiary, and the 2015 Community Campaign Chair. “We had over 30,000 donors last year as part of the campaign and hope that we can engage even more residents this year. People in Forsyth County understand the value of investing in education, financial stability and the health of our residents and neighbors. They recognize that when they give through United Way it makes a lasting impact and strengthens our entire community.”

A big “thanks” to the City of Winston-Salem, race sponsors, participants and supporters for making Moonlight Madness and our campaign kick-off such a success!