PRESS RELEASE: UNITED WAY OF FORSYTH COUNTY AND TRUIST PARTNER WITH FIRST NATIONAL YOUTH POET LAUREATE TO SPREAD MESSAGE OF UNITY 

UNITED WAY OF FORSYTH COUNTY AND TRUIST PARTNER WITH FIRST NATIONAL YOUTH POET LAUREATE TO SPREAD MESSAGE OF UNITY 

(July 29, 2020) At a time when America is confronting historic health, social and economic upheaval, a new television and social media advertising campaign by United Way and Truist Financial Corporation, one of the nation’s largest financial services companies, aims to spark hope and optimism for the future, and the importance of working United to build stronger communities.

The campaign features an original poem, “Live United,” penned by America’s inaugural National Youth Poet Laureate, 22-year-old Amanda Gorman, and inspired by United Way and all that can be achieved when we unite for our communities.  The video can be seen here.

“Live United” gives voice to the on-going partnership and shared commitment between Truist and United Way to build better lives and communities. Ms. Gorman’s clarion call to “. . .dare to care, to be hope-sided” drives home a powerful and hopeful message about the opportunity ahead to build a better America, where every person is respected, every voice is heard and every community thrives.

Truist’s commitment to partnering with United Way to focus on building stronger communities is underscored by the $7 million grant to the United Way COVID-19 Relief Fund as part of the financial services company’s Truist Cares initiative.  Truist Cares is a cooperative effort between Truist Financial Corporation, the Truist Foundation, and the Truist Charitable Fund to pledge $50 million of philanthropic support to provide communities, organizations and individuals disaster relief and assistance during the pandemic.

United Way of Forsyth County and BB&T now Truist have a long history of partnership to support programs and activities that help build a stronger, more resilient Forsyth County.

“Live United” launched nationally earlier this month and is airing in 13 markets across Truist’s corporate footprint (Charlotte, Atlanta, Orlando, Washington DC, Tampa, Miami, Baltimore, Nashville, Dallas, Greensboro/Winston-Salem, Norfolk, Raleigh, Richmond) through mid-August.

UWFC President and CEO, Cindy Gordineer notes, “BB&T, now Truist, has long been a supporter of the United Way and the work we do. They have supported our community with their generosity of time, investment and volunteerism. Their investment in the Dare to Care campaign is especially appreciated as we are facing an extremely challenging time in our nation and local community.  It illustrates that hope is not canceled.” 

 

 

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About United Way
United Way fights for the health, education and financial stability of every person in every community. Supported by 2.9 million volunteers, 9.8 million donors worldwide and $4.7 billion raised every year, United Way is the world’s largest privately funded nonprofit. We’re engaged in nearly 1,800 communities across more than 40 countries and territories worldwide to create sustainable solutions to the challenges facing our communities. United Way partners include global, national and local businesses, nonprofits, government, civic and faith-based organizations, along with educators, labor leaders, health providers, senior citizens, students and more. For more information about United Way, please visit www.UnitedWay.org. Follow us on Twitter: @UnitedWay and #LiveUnited.

 

About Truist 

Truist Financial Corporation is a purpose-driven financial services company committed to inspire and build better lives and communities. With 275 years of combined BB&T and SunTrust history, Truist serves approximately 12 million households with leading market share in many high-growth markets in the country. The company offers a wide range of services including retail, small business and commercial banking; asset management; capital markets; commercial real estate; corporate and institutional banking; insurance; mortgage; payments; specialized lending and wealth management. Headquartered in Charlotte, North Carolina, Truist is the sixth-largest commercial bank in the U.S. with total assets of $506 billion as of March 31, 2020. Truist Bank, Member FDIC. Learn more at Truist.com.

 

About Truist Cares 

Truist Cares is a cooperative effort between Truist Financial Corporation, Truist Foundation, Inc., and Truist Charitable Fund to provide communities, organizations and individuals disaster relief and assistance during the COVID-19 crisis.

 

 

MEDIA CONTACTS 

United Way Worldwide
Kim Thore – United Way of Forsyth County

336-341-1534

kim.thore@uwforsyth.org

Important Information About Economic Impact Payments

Learn more about the Economic Impact payments: ECON-IMPACT-PAYMENTS_FAQ-2.

In Spanish: ECON-IMPACT-PAYMENTS_FAQ-2-SPAN

Press Release: United Way of Forsyth County and The Winston Salem Foundation Announce Creation of COVID-19 RESPONSE FUND

 

 

 

FOR IMMEDIATE RELEASE

March 18, 2020 – Winston – Salem, NC United Way of Forsyth County and The Winston Salem Foundation Announce Creation of COVID-19 RESPONSE FUND

Today, officials from United Way Forsyth County, The Winston Salem Foundation, the City of Winston-Salem, Forsyth County and Community Organizations Active in Disaster announced that the COVID-19 Response Fund for Forsyth County has been established to support local community members impacted by the novel coronavirus.

Flexible resources will be provided for immediate, emerging, and long-term needs to organizations working with communities who are disproportionately impacted by coronavirus and the economic consequences of the outbreak. The fund is designed to complement the work of government and public health officials to address all aspects of the outbreak in Forsyth County.

Cindy Gordineer, President and CEO of United Way Forsyth County said, “The creation of this fund began as a conversation between the Winston Salem Foundation and United Way of Forsyth County and we’ve been fortunate enough to have the City of W-S and Forsyth County join us as partners in this endeavor. We could not ask for better partners and our community could not ask for better services than the ones they are delivering.  This fund will help to ensure the work continues. “

Scott Wierman, President of The Winston Salem Foundation notes, “The Winston-Salem Foundation is fortunate to be part of this caring, generous, and resilient community. We know there will be health and economic implications due to COVID-19, and by establishing this fund we will have the ability to rapidly deploy resources to community-based organizations at the front lines of the coronavirus outbreak in Forsyth County.”

The first phase of proactive and responsive grants will fund nonprofits with one-time general operating support in order to assist with the immediate needs of economically vulnerable populations impacted by COVID-19. United Way of Forsyth County and The Winston-Salem Foundation will administer the fund.

An advisory committee of local funders and community institutions working directly with impacted populations will oversee the application process.

The advisory committee consists of: Deborah T. Wilson – United Way of Forsyth County, Nora D. Ferrell and Jason W. Baisden – Kate B. Reynolds Charitable Trust, Peggy S. Reingold -Wells Fargo, Mamie Sutphin – Reynolds American, Inc., Cheryl Lindsay – HanesBrands, Brent A. Waddell – BB&T now Truist, Reginald McCaskill – Ministers Conference of Winston-Salem and Vicinity, Sandra Fishel-Booth -Winston-Salem Foundation

More specifically, initial funding will benefit disproportionately impacted individuals and families including:

  • Residents without health insurance and/or access to paid sick leave
  • Individuals experiencing homelessness
  • Healthcare workers
  • Hospitality and service industry workers
  • Unauthorized immigrant populations
  • Communities of color, and in particular, residents with limited English language proficiency

An application process for organizations to request funds will be available by March 27.

Additional phases of future funding will be developed by evaluating the funds available, community needs, and government response.

How to Give:

  • Credit Card: visit covid19forsyth.org
  • Checks: payable to the “COVID-19 Response Fund for Forsyth County,” c/o The Winston-Salem Foundation, 751 West Fourth St, Suite 200, Winston-Salem, NC 27101
  • WSF donor-advised fundholders: request a grant transfer via myWSF to the COVID-19 Response Fund for Forsyth County
  • Corporations and foundations: to make a donation, contact Meridith Whitaker, Director of Philanthropic Services at The Winston-Salem Foundation, at (336) 604-5032 or mwhitaker@wsfoundation.org

 

Press Release: United Parcel Service and BB&T (now Truist) Receive United Way Spirit of North Carolina Awards

 

United Parcel Service and BB&T (now Truist) Receive United Way Spirit of North Carolina Awards

Pinehurst, NC – United Way of Forsyth County announced today that United Parcel Service and BB&T (now Truist) have been awarded the 2019 Spirit of North Carolina Award.  “The Spirit of North Carolina Award recognizes the collaborative partnerships that United Way of Forsyth County has with its supporters,” said Cindy Gordineer, President and CEO of United Way of Forsyth County.

Each year, United Way of North Carolina recognizes organizations who have succeeded in raising funds to support their community and have dedicated themselves to being part of the long-term solution to build stronger communities.  A panel of 25 judges representing United Way organizations across North Carolina reviewed more than 40 nominations to select this year’s winners, who were recognized at the Spirit of North Carolina Award Lunch held in Pinehurst, NC on February 19.

“This statewide recognition honors companies and their employees for outstanding service and investment in their local community. We are excited to have United Parcel Service and BB&T (now Truist) investing time and resources back into our community,” said Mark Uren, Vice President of Resource Development.

Leading beyond the traditional fundraising campaign, these winners created opportunities to educate employees on community needs, led by those at the top of the organizational chart; motivated campaign participants to give by introducing them to real stories of need; and provided volunteer opportunities so that donors could offer their skills and their hands to serve their community.

“We are honored to have United Parcel Service and BB&T (now Truist) as key stakeholders for a shared future where every North Carolinian thrives and reaches their full potential,” said Kim Thore, Chief Marketing Officer.

For more information about the Spirit of North Carolina Award and a complete list of winners, visit unitedwaync.org/spirit-north-carolina-award-winners.

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 United Way of Forsyth County brings the community and its resources together to solve problems that no one organization can address alone. For more information, contact Kim Thore- kim.thore@uwforsyth.org; 336.721.9319

 

About the Spirit of North Carolina Award

The Spirit of North Carolina Award offers United Ways in NC communities an opportunity to honor organizations whose United Way campaigns exemplify the “spirit” of their community. Winners meet specific standards of achievement and are selected by a team of United Way leaders from across the state. United Way of North Carolina leads the award nomination and judging process and presents the award annually. For more information, contact Anita Barker, Director of Education and Engagement, at 919-834-5200 or abarker@unitedwaync.org.

Press Release: Giving USA 2019 Report Released; Americans Gave $427.71 Billion to Charity in 2018 Amid Complex Year for Charitable Giving

 

WINSTON-SALEM, NC —Giving USA 2019 Report Shows Americans gave $427.71 billion to Charity in 2018 Amid Complex Year for Charitable Giving

The Giving USA report, released Tuesday, said individual giving fell by 1.1%, from $295 billion in 2017 to $292 billion last year. It ended a four-year streak of increases, and was the largest decline since a 6.1% drop in 2009.

Total charitable giving rose 0.7% measured in current dollars over the revised total of $424.74 billion contributed in 2017. Adjusted for inflation, total giving declined 1.7%…”

From the report:  “…A number of competing factors in the economic and public policy environments may have affected donors’ decisions in 2018, shifting some previous giving patterns. Many economic variables that shape giving, such as personal income, had relatively strong growth, while the stock market decline in late 2018 may have had a dampening effect. The policy environment also likely influenced some donors’ behavior. One important shift in the 2018 giving landscape is the drop in the number of individuals and households who itemize various types of deductions on their tax returns.

This shift came in response to the federal tax policy change that doubled the standard deduction. More than 45 million households itemized deductions in 2016. Numerous studies suggest that number may have dropped to approximately 16 to 20 million households in 2018, reducing an incentive for charitable giving…”

United Way Forsyth County President and CEO, Cindy Gordineer notes, “ The 2019 Giving USA report supports trends that many in philanthropy are seeing.  Charitable giving is changing, becoming more complex and each dollar is more difficult to raise.  Donors are more discerning than ever about seeking results in the non-profit sector and their giving is following positive outcomes.  This philanthropic environment requires non-profits, including United Way of Forsyth County, to evaluate every dollar for both effectiveness and efficiency to deliver maximum value.  Donors deserve nothing less.”

For more information about the United Way, visit www.forsythunitedway.org

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United Way of Forsyth County brings the community and its resources together to solve problems that no one organization can address alone.

 

 

 

Read the full report here

Lyft Helps Unemployed Mom Pursue Life-Changing Job

Think about the last job interview you had. Did you worry about how to get there and if you’d make it on time? Most of us simply hop in the car or take public transportation without a second thought. But for many Americans, particularly those in major metro cities, landing a job interview is only the first of many painstaking steps to actually getting a job.

When Jane* called 2-1-1 last month, she was out of options. A single mom of two young children living in Cleveland, she was unemployed and facing possible eviction. She’d lost her job in January and was paying rent using her federal income tax refund, which was running out. When she finally landed a job interview, she didn’t have the money to get to and from the interview. Without a car or easy and inexpensive public transportation, she was in a catch-22. Luckily, 2-1-1 Cleveland had access to free Lyft rides through a new partnership between the ride-sharing company and United Way. When Jane explained her dilemma, the 2-1-1 specialist assured her that she could provide her with roundtrip transportation at no cost.

 

Read more here.

Yesterday’s Progress Should Inspire Today’s Work

There is a lot of troubling news in the world today. Terrorism, inequality and distrust are just a few that come to mind. But when you dig further, you also see encouraging signs.

I recently came across a blog from Ben Carlson on his site, A Wealth of Common Sense. Ben and I share a similar perspective, and his blog highlights many good examples that remind us how far we’ve come.

For example:

  • 200 years ago, 85% of the world population lived in extreme poverty. 20 years ago, it was 29%. Today, only 9% live in extreme poverty.
  • The average American now retires at age 62. One hundred years ago, the average American died at age 51.
  • The U.S. high school graduation rate was just 9% in 1910. It jumped to 52% by 1940 and 83% today.

If these figures blow your mind, I’m not surprised. These examples don’t fit into the narrative broadcast by those who believe the world is spiraling out of control.

Of course, there is a lot of truth to concerns about growing inequality, our readiness for the jobs of the future, and the increasing failures of government – particularly at the national level. As a result, optimism and trust are declining in many parts of the world.

Surveys today typically find that only a small fraction of Americans trust the federal government to do the right thing. Yet more than 70 percent trusted their local government as of a couple years ago.

These numbers make me optimistic, because they present an opportunity for a bottom-up, community-based approach to improve our society.

It’s an approach where people stop shouting past one another and instead listen and attend town council meetings to discuss improving schools and public safety.

It’s an approach where people connect and find common ground that leads to real, scalable impact.

And it’s an approach where our newfound trust and progress creates opportunities for change at higher levels of society, including the national level.

If that sounds a lot like United Way’s model, that’s because it is. We’ve been bringing people together in communities around the world for more than a century. Today’s environment, where trust in local organizations is greater than in national institutions, offers a critical moment to make an impact.

There is still a lot of work to do. The richest one percent of the world controls half its wealth. American millennials today are far less likely than previous generations to out-earn their parents. And our education systems continue to leave too many young people behind.

But it’s graduation season. A time to believe in what we can achieve, both individually and together. So let me end with these reminders:

Let’s continue to believe in the power of communities and the progress we’re making.

Let’s continue to understand the work left to do on behalf of people and communities.

And let’s remain optimistic that people can – and will continue to – come together to change the world.

Pilot Project Embraces Executive-Skills Coaching for Young People

Executive-skills coaching — which helps individuals set goals, develop plans and follow through with them — can play a meaningful role in helping young adults thrive in school, at work and in their personal lives, according to a new report funded by the Annie E. Casey Foundation. Read more here

Neighbors for Better Neighborhoods (NBN) Grants Gentleman’s Quorum Inc. $9,022

Neighbors for Better Neighborhoods (NBN) has given Gentleman’s Quorum Inc. a grant in the amount of $9,022 to support a program designed to help teach boys how to become men. The focus of the program is teaching students employability training skills and equipping them with social skills to adapt and adjust to most social interactions. Read more here.